Why did Target scale back its DEI programs?

Target decided to scale back its DEI programs in response to growing political pressure and consumer backlash. The company had previously expanded its diversity initiatives following the 2020 George Floyd protests, but some aspects of its programs, such as its Pride Month collection and partnerships with organizations like the Human Rights Campaign, led to boycotts and decreased sales. As a result, Target reevaluated its strategy to maintain business performance while addressing external criticisms. For more details, visit https://gaekkul.blogspot.com/2025/01/impact-of-targets-dei-program-rollback.html

Impact of Target's DEI Program Rollback on Corporate Diversity Strategies